
Abstract
The concept of cyber balkanisation was initially coined through Republic.com of Cass Sunstein (2001). It theorises Internet phenomenon that caused users to be segregated and isolated and gradually formed their own like-minded colonies. Through such character, they hold the tendencies of being hostiled to others who do not agree with them. One of the causal factors highlighted through Sunstein theory is the Internet technology that allows users to customise, filter and select their needs and wants. Such Internet customisation, filteration and selection are easily prospered among multiethnic Malaysians who had been naturally segregated by their cultural, religious belief, educational and mother toungues. Such social character...